“Many businesses are already using Pinterest–a social media website that lets people save (or “pin”) pictures in titled collections–to raise awareness of their brand and drive traffic to their websites. But it’s also a powerful tool to create a vision board, meaning a collection of photos and short phrases that represent your business goals.
“The purpose of a vision board is really to get you to focus on what it is you’re striving for,” explains Marcia Layton Turner, author of The Complete Idiot’s Guide to Vision Boards (Alpha, 2009). “In a way, it could be used as a visual business plan.”
Unlike a business plan that gathers dust in a drawer, this collage of photos is meant to be looked at daily. “Through pictures, [a vision board] focuses your mind,” Turner says. It helps you notice opportunities and stay on the path to success.
Though vision boards are nothing new, Pinterest allows you to take them to a whole new level. Not only do you have access to millions of photos, you can engage followers, store useful links, and drum up public support. Follow these four tips to create a Pinterest vision board that will help you reach your goals: ” …..