Archive for the ‘#augmented_reality’ Tag

German Firm Metaio Demonstrates Real Augmented Reality – Technology Review   Leave a comment

Accomplishing this level of real time augmented reality is transformational. See video for presentation.

“… if a device, like the Tegra-2 and Android-powered Samsung smartphone used in this demo, has stored in it a complete three-dimensional representation of a given physical environment, it can simply analyze the scene visually and map augmented reality on top of it using that information. In this way, GPS and orientation sensors are used solely to narrow down the number of different scenes the device has to search in its map of a given city.This, in short, is what real augmented reality looks like. And when it arrives — in conjunction with displays that fit into eyeglasses, which need to improve significantly before they can be used for this application — it will transform our lives as much as PCs and smartphones have, if not more. ”

via German Firm Metaio Demonstrates Real Augmented Reality – Technology Review.

Posted August 16, 2011 by arnoneumann in Augmented Reality

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Augmented Reality Kills The QR Code Star | Fast Company   Leave a comment

Powerful overlay augmented reality application that outdoes QR codes.

“You may recognize this kind of function: Its what QR codes have been used for until now, on everything from advertising to business cards to Sonys EyePet interactive PlayStation game. A QR code is basically a machine-recognizable system that contains short snippets of text, a phone number, or a web link–but to access it you need a compatible app, and you have to plaster the QR code in a clearly readable way onto the object, be it a mag advert or a website. This is powerful, but clumsy.And Layars made it a little irrelevant–the object itself is now the real world “tag,” and because Layar is a browser, it lets the data associated with the tag be much richer and more dynamic than a QR code could manage.”


via Augmented Reality Kills The QR Code Star | Fast Company.

Posted August 5, 2011 by arnoneumann in Apps

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