Archive for the ‘#Starbucks’ Tag

Why Did Starbucks Choose Square? | Fast Company   Leave a comment

When selecting a partner to power mobile payments in its stores, Starbucks could have approached Google, one of the most profitable companies in the world. It could have worked with PayPal, which already has more than 106 million users in the payments space. Or Isis, a consortium formed by telecom giants Verizon, AT&T and T-Mobile that is also producing a “mobile wallet.”

“I’m sure if you and I were to rattle off the names of everyone in the space, that at some level we’ve been in discussions with them,” Starbucks’ Chief Digital Officer Adam Brotman tells Fast Company. Presumably that includes MasterCard, Visa, and VeriFone, which handles $10 billion in global transactions per year. But Starbucks chose to partner with Square, a three-year-old startup. Why?”

AN : the answer is also part of what Apple is renowned for…… 🙂

via Why Did Starbucks Choose Square? | Fast Company.

Posted August 11, 2012 by arnoneumann in Starbucks

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Howard Schultz brews strong coffee at Starbucks – Fortune Management   Leave a comment

A CEO has many roles to play within an organization , but a top level CEO such as Schultz , has reach far beyond the boundaries of his own corporation.

“There arent many CEOs who would get such presidential calls, or who would meet a few weeks later at the presidential palace in Paris with Nicolas Sarkozy to discuss eurozone economic issues. Sarkozys wife, Carla Bruni, is a big Starbucks customer. But its been that kind of year for the 58-year-old Schultz — out in the realm of political and social activism, as well as inside the caffeinated corporate suite. His dynamic union of the public and the private has made Schultz a signal American CEO — all the more so when government seems so bereft of effective leadership. Thats why Schultz earns the No. 1 spot on Fortunes Businessperson of the Year list for 2011. His company, with 17,000 retail stores, in every state and 56 countries, is becoming a dominant player among global food empires. The ubiquitous brand has transcended mere coffee to become a lifestyle emblem. And Schultz has proved that it wasnt just Steve Jobs who could come home to a company to save it. “Its been quite a year,” Schultz told me, just before he officially announced the results of a memorable fiscal 2011 to Wall Street a couple of weeks ago.”

via Howard Schultz brews strong coffee at Starbucks – Fortune Management.

Posted December 30, 2011 by arnoneumann in CEO

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